Is Digital Marketing A Good Career? 4 Reasons Why The Answer Is Yes

There’s plenty of buzz around the digital marketing field so, if you’re exploring career paths, you’ve likely heard of it. A career that involves interesting, creative work, plenty of opportunities for advancement, and competitive salaries? Perhaps it sounds too good to be true. You may be wondering whether digital marketing really is a good career. The answer is yes! Let us tell you why. Here are four reasons why you should choose the digital marketing path and get the training you need to thrive in the industry. 

1. Digital Marketing Jobs Are In High Demand 

According to a report published by LinkedIn in 2022, half of the top ten jobs posted on the platform were in the digital marketing space. With LinkedIn being one of the most popular career platforms with jobs posted from hundreds of industries, this report is very telling. Since there will be an estimated 6 billion social media users worldwide by 2027, it makes sense that corporations are looking to reach potential customers in online spaces where they spend more and more time. As a result, talent will be needed for the planning and implementation of several different types of digital marketing campaigns. The demand for digital marketing specialists is predicted to keep growing as the field evolves. 

2. Digital Marketing Careers Offer Plenty Of Room To Learn And Grow

Many career seekers value upward mobility in their positions. Is digital marketing a good career for those seeking room for growth? The answer is a resounding yes. With a low barrier to entry, there are plenty of entry-level digital marketing positions that will allow you to gain the skills you need to progress in your career. Of course, with the right training, you can pursue high-level opportunities in the digital marketing field and enjoy the ability to advance from there.

digital marketing program grad getting hired
Digital marketing jobs are in high demand and the trend is likely to continue.

3. Enjoy A Versatile, Creative Career

Creative career seekers often find it challenging to choose a career that allows them to do what they love and enjoy stability in their careers. Digital marketing provides the perfect avenue for creative minds to do what they do best. Whether you have writing talent or an affinity for visual arts, your talent is needed for the creation of attention grabbing marketing campaigns. In addition, digital marketing jobs can offer workers a level of versatility. The vast majority of the time, digital marketing work can be done online which means that plenty of remote opportunities are available in the industry.

digital marketing program grad working at a desk
Digital marketing jobs allow you to learn and grow.

4. Is Digital Marketing A Good Career? It Is For Those Seeking A Competitive Salary 

When a career path is in high demand within a growing industry, naturally, job seekers can expect competitive salaries and benefits. This is especially true for candidates who have received industry-specific training that demonstrates their ability to contribute high quality work to a marketing team. Our digital marketing diploma program will provide you with all of the knowledge and skills you’ll need to become an expert in the field and land your first position. By working on real digital marketing projects and benefiting from inside industry knowledge from our expert instructors, you can be confident that a fulfilling career awaits. 

FAQs To Consider

Is digital marketing a good career in Canada? 

The answer is a resounding yes. With a low barrier to entry, there are plenty of entry-level digital marketing positions that will allow you to gain the skills you need to progress in your career. Of course, with the right training, you can pursue high-level opportunities in the digital marketing field and enjoy the ability to advance from there. 

Are digital marketing jobs in demand? 

Since there will be an estimated 6 billion social media users worldwide by 2027, it makes sense that corporations are looking to reach potential customers in online spaces where they spend more and more time. As a result, talent will be needed for the planning and implementation of several different types of digital marketing campaigns.

What digital marketing skills are in demand? 

Whether you have writing talent or an affinity for visual arts, your talent is needed for the creation of attention grabbing marketing campaigns.

Are you ready to start our digital marketing program

Contact Cumberland College BC to learn more!

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